Senior Marketing Manager / Head of Marketing

Job type: Permanent
Contact name: Ankhbold Dugersuren

Contact email: ankhbold@higher.careers
Job ref: 36313
Published: about 1 month ago

JOB DESCRIPTION - General Manager – Sales (Used Cars)

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JOB DESCRIPTION General Manager – Sales (Used Cars) Business Unit: Mobility & Lifestyle – Namir Group Location: Ulaanbaatar, Mongolia Reporting To: General Manager – Gangantogos Motors LLC Role Overview The General Manager – Sales (Used Cars) is responsible for leading the commercial performance of Gangantogos Motors’ used-car business, with accountability for sales growth, gross margin, inventory turnover, customer experience, and sales team performance. The role will lead both retail and digital sales channels and work closely with Leasing, Marketing, Operations, and Aftersales to build a trusted, scalable, and customer-focused used-car platform. Key Responsibilities 1. Sales Leadership

· Develop and execute the used-car sales strategy. · Deliver annual volume, revenue, gross profit, and market-share targets. · Lead sales performance across showroom, digital, and other sales channels. · Establish strong sales forecasting, pipeline, and conversion discipline.

2. Inventory & Commercial Performance · Work closely with sourcing and operations teams to ensure the right vehicle mix. · Improve inventory turnover and reduce ageing stock. · Maintain disciplined pricing and margin management. · Monitor vehicle-level profitability and market competitiveness.

3. Customer Experience · Build a transparent, professional, and trusted used-car buying experience. · Improve the customer journey from enquiry and test drive through financing and delivery. · Develop trade-in, upgrade, warranty, and value-added propositions. · Drive customer satisfaction, referral, and repeat business.

4. Leasing & Financing Integration · Work closely with the GM – Leasing to increase financing penetration across vehicle sales. · Develop bundled propositions combining vehicle, leasing, insurance, warranty, and related services. · Ensure the sales team effectively presents financing options to customers.

5. Digital & Omnichannel Sales · Strengthen online lead generation and digital vehicle merchandising. · Improve lead-response times and online-to-showroom conversion. · Support development of a seamless omnichannel sales journey.

6. Team Leadership · Lead and develop the used-car sales organization. · Set clear targets for sales managers and sales consultants.

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· Build a culture of ownership, customer focus, and commercial discipline. · Implement structured performance management and coaching.

7. Market & Business Development · Monitor used-car market trends, pricing, competitors, and customer preferences. · Identify new sales channels and customer segments. · Support expansion of the used-car network and new retail formats where commercially attractive.

Candidate Profile · Good experience in automotive, retail, consumer sales, or related commercial businesses. · Strong track record in sales leadership and team management. · Automotive or used-car experience strongly preferred. · Strong commercial, pricing, negotiation, and customer-management capability. · Data-driven and highly execution-focused. · Comfortable working across sales, finance, marketing, and operations.

Success Profile We are looking for a leader who can:

· Grow the used-car business profitably · Build a disciplined, high-performing sales organization · Improve inventory velocity and margin quality · Integrate vehicle sales with leasing and other value-added services · Establish Gangantogos Motors as a trusted destination for used vehicles in Mongolia

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